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When it comes to web design, we aim at hitting the mark every time. The
"mark" is your web site vision and purpose, and we do everything we can to
grab hold of your vision and make your site reflect your business
accurately. Through our award-winning services we'll work with you every
step of the way to design and publish a web site which will fulfill your
online objectives. We can take care of whatever services you need -
registering your domain name; building your web site; providing a quality
hosting solution; optimizing your site with keyword-rich content; providing
online marketing strategies; registering your site with search engines, and
more. We'll design a site that is customized to reflect the qualities of
your particular business or organization, as our
portfolio shows.
We believe there are three essential ingredients for developing
successful web sites: (1) the "technical" involves adding the smarts
to a web site that give it power and responsiveness; (2) the "creative"
gives it panache and sparkle and makes it inviting to explore; and, (3) in
the end you need good "content" for without it you have nothing to
offer. Its the blend of these three elements that produce effective web
sites that draw new visitors and keep existing readers coming back. We also
believe that business web sites must provide a competitive advantage through
our "Three T's model".
That is: attracting targeted
Traffic,
building online
Trust,
and stimulating online financial and/or information
Transactions.
We also provide web site maintenance services, if needed, to keep your
site content fresh and appealing. Updating web site content is important for
maintaining quality
search engine
rankings.
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Here's what we can do to help you
hit the mark
with your online goals: |
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We
will provide a
free,
one-hour consultation to discuss your project.

Regardless
of your location we'll work with you to understand your
goals and objectives for your web site.

We can help you think through the presentation of your
web site
what look and feel are you interested in projecting;
what color schemes do you like; web sites you have
visited which you consider to be a good model for your
own, etc.

What
content material do you have (such as text, logos,
photos, documents for downloading) and how can we best present that information? Do
we need to develop content materials?

We can guide you in registering a domain name and creating a web
site hosting account. If you already have a domain
name reserved and do not have a hosting account, we can
take care of the transfer of the DNS information to our
web host solution. If you already have a web host
provider, we will work with them to publish your web
site to their server.

We will
timely develop your web site on a staging server
accessible to you 24/7 so that
you can watch the development of your site and provide
us with timely feedback. Via this means, we can offer
our services to clientele worldwide.

We also provide
search engine optimization and
submission services for such leading engines as Google,
Yahoo and Bing. Contact us today to receive a
free,
no-obligation quote.
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How Does The Process Work?

Every
web site built at OnTrack Designs is customized to your situation, so the
first step is learning your specific needs (basic, content management,
databases, etc.). Here is a typical process and some information and
services you'll receive at these steps.

1. Analyze Your Needs
We ask you several questions. Who is your target audience? What are your key
services or products? What are your successes? What are your challenges?
Where do you see your business going? What do your customers need online?
What do you need to accomplish online? These are just a few of the questions
we ask at the onset.

2. Agree on a Proposal
We give you our best recommendation to address your web site needs and
provide you with costs for services. Our Web Site Development Agreement
outlines such elements as the number of pages, the project cost, the
timeframe for deliverables, and more.

3. Collect Content
We provide you with a list of what we need of you. Photos, content,
keywords, etc. to complete specific project phases. You will always know
what is expected of you.

4. Build Design
We initially develop a homepage prototype and do not move on toward
developing secondary pages until the homepage layout and design elements
have been approved. It's important to define what you want to see and, more
importantly, what your web site users need to see. Once the adjustments are
made to the homepage and a "look and feel" is finalized, we start building
secondary pages and programming functionalities at a BETA site that is not
live for the world to see.

5. Review Results
You are able to see your web site coming to life at a BETA address and we
can work with you to round out the site without meeting face to face. You
can communicate with our office about any changes needed as the site is
developed at the BETA address.

6. Tweak The Details
Finishing touches and technical information get squared away and we schedule
a "GO LIVE" date for your new web site. That's an exciting time!

7. Publish
OnTrack Designs sends your new site LIVE to the Internet for the world to
see and use.
Outlined above is a very condensed version of our web
development process with several details left out, but it gives you a good
idea as to what the project framework involves. We realize that there are
questions that likely come to mind as you read through this process and we
would be happy to answer any questions you may have. Just
contact our office.
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