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OnTrack Designs is
a professional web development and search engine optimization business specializing in planning, designing
and
implementing web sites for businesses and organizations. Since 1998, OnTrack Designs has aimed to
provide clientele with current and affordable Web technologies, prompt and
personal service, and on track solutions and strategies for online success.
OnTrack works with clients on maintaining their competitive advantage
through its 3Ts Model – attracting targeted Traffic, building online
Trust,
and stimulating online financial and/or information Transactions.

Located in the beautiful city of Missoula,
Montana we enjoy an environment that is abundant in
scenery and recreational activities
– both of which attribute to our creative
processes. We're committed to delivering your message around the globe using
advanced and proven methods.
 Our Design
Philosophy
 Our design philosophy is ultimately defined by our commitment to our
clients. We work closely with your business to facilitate the overall
process of developing your web presence. We provide direction in the
planning of your strategy, and assist you in defining your goals. We then
provide leadership in the overall conceptualization and design of your web
site in order to best realize your objectives. With that said, the "Design
Philosophy" of OnTrack Designs includes a daily aim for excellence, maximum
message delivery with each web project, and commitment to client
satisfaction.
 The Internet is primarily about information. Rather than seeking to be
dazzled or entertained, research confirms that people use the Internet to
locate and access information. Therefore, a web site's effectiveness can be
measured in terms of its accessibility, usability and information quality.
If the Web is about information, then a web site must communicate clearly.
To achieve this, OnTrack Designs constantly keeps the following in mind when
developing sites:
Use text content which is succinct and readable
Color schemes which don't dominate
Download times which don't frustrate
Screen layouts which enhance the content
Consistency across the web site which reduces uncertainty
Navigation schemes which minimize confusion
Contact details visible on every page to enhance trust
Sophisticated forms and info systems that are user-friendly
Taken together, these principles reflect the design philosophy that OnTrack
Designs has established over a decade of web site development.

Regarding Clientele: we will not provide services to any individual or
business entity that desires an online presence to offer and/or promote
"adult" content or any material which, in our opinion, would be perceived by
the general public as controversial, questionable, or objectionable in
nature. In addition, we will not provide referrals for such projects.
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